Crooked Youth Kings Road Merch Shopify migration sites in iPhone mobile mocks

Shopify Migration

Case Study

KING'S ROAD MERCH

Kings Road Merch is a music merchandise company with a deep roster in the punk and hard rock world. As artists on the roster wanted to migrate to Shopify, Kings Road Merch needed a partner who could provide turn-key Shopify consulting and execution.

Crooked Youth was tapped to provide white-label services for front-end design, product migration, and ongoing store admin.

SERVICE AREAS

Crooked Youth Shopify Design Services

FRONT-END DESIGN

Crooked Youth works closely with Kings Road Merch and artist teams to design Shopify webstores that match the current album artwork or overall creative direction and provide a rich shopping experience for fans.

Crooked Youth Platform Migration Services

PRODUCT MIGRATION

An always complicated process, Crooked Youth built systems to ensure proper migration of all data associated with large catalogs - product types, descriptions, tags, SKUs, imagery, URL slugs, and more.

Crooked Youth Shopify Ongoing Administration Services

ONGOING STORE ADMIN

To ensure the KRM team is always covered, Crooked Youth provides ongoing admin of the Shopify stores from adding new products, to configuring discount promos, to providing training / how-to videos for the KRM team.


results

Crooked Youth Product Migration. SKU Scan Icon

705

SKUs MIGRATED (TO DATE)

Crooked Youth conversion rate icon

3.34%

AVERAGE CONVERSION RATE
(CVR)

Crooked Youth average order value icon

$54.20

AVERAGE ORDER VALUE
(AOV)


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